Glossary

What is A/B testing? The idea of an A/B test is to produce, launch and compare two versions (or designs) of one thing. For example, businesses may use this method

What is the AARRR framework? The AARRR framework is a set of five user-behavior metrics that SaaS companies should monitor for product-led growth. It’s an acronym for Acquisition, Activation, Retention,

What are Acceptance Criteria? Acceptance Criteria, often abbreviated as “AC,” are a set of specific requirements that need to be met before a user story can be considered “done.” They

What is an acceptance test? An acceptance test is software testing that determines whether or not a system meets the requirements specified in the contract between the system owner and

What is Adaptive Software Development? Adaptive software development is a process that allows for changes in direction and scope as the project progresses. ASD is an agile methodology that enables

What is Affinity Grouping? Affinity Grouping, also known as Interest-Based Grouping, is a structured way of working that allows learners to work together in groups around common interests. In an

What is behavioral product management (BPM)? Behavioral product management is a product management approach that focuses on understanding how users interact with a product and what motivates them to use

What is the Buy-a-Feature Prioritization Model? One of many prioritization approaches product managers can utilize is Buy-a-Feature. It helps B2B SaaS companies, especially their product teams, identify the features that